We are not a vendor billing by the hour. We are your right hand.
This proposal is built on a simple belief: the best results come from teams that operate as one. Melleka does not bill for meetings, charge for strategy sessions, or send invoices for "extra" work. There is one fee tied to the ad spend we manage. Everything else is included because that is how a real partnership operates.
As the relationship evolves, the scope grows with it. We have done this from day one. We built your reporting infrastructure, delivered strategy decks, created weekly roll-ups, and restructured campaign architecture without being asked and without sending a separate invoice. That will not change.
The goal is simple: we want to be the team you call first. The team that knows your business as well as you do. The team that adds scope because it is the right move for the partnership, not because there is a line item for it.
We do not track hours. We track results. The team works until the job is done, not until a billable threshold is hit.
Need a new landing page? A creative brief? A competitive analysis? It is included. We add scope because the partnership demands it.
One predictable fee based on ad spend. You always know exactly what you are paying and why.
When your ad spend grows, it means the campaigns are working. Our fee grows with your success, not independent of it.
Eight disciplines, one team, all included. No extra charges. No caps on deliverables.
The performance engine. Full campaign management, daily optimization, and the platform where ROAS is measured for bonus evaluation.
Incremental reach at lower CPCs. The same optimization rigor applied to Google, extended to Microsoft's audience network.
Community-native advertising on the platform where real product conversations happen. Most agencies cannot execute here. We can.
Premium top-of-funnel brand presence. Streaming ads delivered in living rooms across Hulu, Roku, Samsung TV+, and other CTV inventory.
Vegamour.com has significant technical debt. We will address every error, build organic keyword authority, and create a foundation for sustainable organic growth.
Creative production across every channel. Ad copy, landing pages, email, blog, product, seasonal campaigns.
Whatever it takes to win. Whatever the Vegamour team asks for. There is no deliverable limit on content production.
Custom campaign landing pages built for conversion. Not templates. Every page tailored to the specific campaign, audience, and offer.
Whatever it takes to win. Whatever the Vegamour team asks for. There is no limit on landing page production.
Dedicated 1-hour sessions to review performance, align on priorities, and make strategic decisions together.
One fee. Tied to performance. Everything included.
Reddit, Vibe TV, Bing, and any future channels we manage are charged at a flat 10% with no performance bonuses. These channels serve top-of-funnel and brand awareness objectives. Measuring them on direct ROAS would be unfair to both sides. The 10% covers full management, optimization, reporting, and creative direction for each of these platforms.
All of the above is included in the 10%. No separate charges. No add-on fees. No surprises.
Bonuses apply to Google Ads spend only. Measured on Google ROAS. Evaluated monthly.
Google Ads is the channel with measurable direct-response ROAS. Reddit, Vibe TV, and Bing serve top-of-funnel awareness, audience building, and incremental reach. Tying bonuses to channels designed for brand exposure would create misaligned incentives. By keeping bonuses on Google only, both sides stay focused on the metric that matters most: profitable revenue from paid search.
ROAS is calculated using the same methodology as your daily briefs: ENABLED campaigns only, conversions_value divided by spend. Evaluated at the end of each calendar month. Bonus percentages apply only to Google Ads spend for that month. All other platforms remain at 10% regardless of Google performance.
A clear breakdown of what the day-to-day, weekly, and monthly partnership looks like.
We have added services from day one without being asked and without charging. Reporting infrastructure, strategy decks, creative briefs, competitive analysis, conversion tracking audits. That is how we operate. If something needs to be done and it helps the business, it gets done. The 10% covers whatever it takes to win.
Straightforward. No long-term lock-ins. We earn your business every quarter.
Commitment: 3-month rolling periods. Either side can provide 30-day written notice to exit at the end of any 3-month cycle.
Payment: Invoiced at the beginning of each month based on the prior month's managed ad spend. Net 15 from invoice date.
ROAS Measurement: Google Ads ROAS calculated using the same methodology as the daily briefs (ENABLED campaigns, conversions_value divided by spend). Evaluated at the close of each calendar month.
Bonus Application: Performance bonus percentages apply exclusively to Google Ads spend. All other managed platforms (Bing, Reddit, Vibe TV) remain at the flat 10% base rate regardless of Google performance.